Welcome to your prompts database! Come here anytime you're stuck, confused, and just need some thought starters.

Your prompts are categorized  by content type: education, social proof, storytelling, inspiration and brand building quirks.

EDUCATE / SOLVE / SERVE
These prompts are questions, thought starters, brainstorm ideas to get you thinking about what you can teach. If I were you, I'd reference this category most often.

• What terms or concepts in your industry/niche tend to confuse people, and how can you explain them in a way that’s really easy to understand?

• Write a myth vs. fact post about your industry.

• What’s the most common misconception about your industry?

• What frustrates you about what you do?

• What lights you up about what you do?

• What’s your industry’s biggest controversy right now? How do you feel about it?

• Who’s your mentor/teacher/coach? What lessons did they teach you?

• What I really need you to understand is…

• What I really need you to know is….

• Was there anything you doubted was possible for you/your business that you actually achieved? What was it? How did you make it happen?

• What’s the most important piece of advice you’ve received about your career or business? What about the thing you or your product help people with?

• What are three major trends or changes you’ve noticed in your industry recently, and why is that important for your audience? (this can be a roundup or three separate posts)

• What questions do you wish your clients or customers would ask you?

• What was your first big personal or company failure and what did it teach you?

• Who could you interview that would bring even more insight? (ideally someone with a similar audience but different service/product)

• What predictions do you have for where your field or industry is going?

• What are your favorite things right now (books, podcasts, programs, blogs, workouts, etc.)? Ideal if they're tangentially related to what you do.

• What are you loving lately? Could be a single recommendation or a themed list.

• What books, podcast, or quote are you loving right now? What about it resonates with you?

• Roundup links to your favorite posts/blogs on a single topic or during a single week and share your commentary or why we should read them.

• What five tools (personal or business) could you never live without? Write about them.

• Which accounts/blogs/podcasts do you think everyone should follow?

• What resolution do you make every year?

• Which apps could you not live without?

• When/where do you get your best ideas?

• What five industry-specific books would you recommend to your audience?

• What’s your most important habit?

• What habit are you working on changing and why?

• What’s the most interesting fact or insight about your business you’ve read recently?

• X things I wish I knew before starting a business

• Why this _________________ teaches you everything you need to know about _________________

• How _________________ can help you do _________________

• _________________ tips on how to become successful at _________________

• The _________________ things I learned from (book, retreat, event, training)

• _________________ things to avoid in (your industry)

• What is something you wish everyone knew about your industry? Or about your topic/brand pillars?

• Go through your inbox, DMs, etc and pull out the questions you answer all of the time. Answer them publicly.

• What are your clients/customers problems, needs, desires?

• What hacks or tips do you have to solve those problems?

• What problems have your clients been coming to you with recently? What questions have they been asking?

SOCIAL PROOF

Prompts to help you if you’re stuck on how to share your client/customer experience.

• What do your clients say after working with you?

• Feature a client case study or testimonial.

• What results and transformations do your clients experience after using your product/service?

• Why do people buy from you? What are the emotions behind their decisions?

• My product/program/service makes lives easier by _________________

• Clients love our product/program/services because _________________

• We solve _________________ for _________________

• What’s your most amazing client or customer success story?

STORYTELLING

These are prompts designed to help you pull out stories that will serve and connect with your dream audience.

• What’s a struggle you’ve overcome?

• How I got started doing _________________

• Write about a struggle you’re having right now that your people could relate to? (Be mindful of not sharing something that feels really triggering for you right now.)

• Have you ever done something ridiculous to fit in?

• Write about a time you lied or faked something.

• What’s the biggest mistake you’ve made recently and what did you learn?

• Write about a time when you should’ve said “no” but didn’t.

• Write about a time when you should’ve said “yes” but didn’t.

• What do you wish you knew 10 years ago that you know now? What about 5 years ago? Or 6 months ago? Or before you got started?

• How did you get started on the path you’re on? Tell people about the beginning.

• What moment in your life or business changed everything?

• What’s the hardest decision you’ve ever made?

• What’s the best investment you’ve ever made?

• What’s the worst investment you’ve ever made?

• What’s the most difficult conversation you’ve ever had?

• What’s the most expensive lesson you’ve ever learned?

• What would you go back and tell your younger self?

• Share a detailed behind-the-scenes about your typical day.

• What are weaknesses you have that you’re always working on?

• When you look back at your life, what are the moments/experiences that seemed random, painful, confusing that you can now clearly see? The moments you see led you here.

INSPIRE / SELF IDENTIFY

Inspirational posts are about helping someone connect to their future vision. You can inspire using your story, images, or other stories. Use these prompts for ideas.

• If you could deliver a viral TED talk today, what message would you share and why? What would you teach?

• Your client/customer has three wishes from a genie. What are they? Write out their dreams to inspire them to take action.

• If you could wave a magic wand and help everyone understand one thing about themselves, their lives, their future, what would it be?

• If no one would get mad at you, and money were no object, what would you do today? This week? This month? This lifetime?

• What’s something about your current life that you used to dream about? Write about how your dream become your reality

• If someone wanted to do what you do, what would you say to them?

• If you had all your financial needs taken care of and never needed to earn another dime, what would you do?

BRAND BUILDING QUIRKS

These prompts are designed to get you thinking about the non-business side of you that could also tie into your business. So much of what makes your business unique is YOU. Explore these prompts. Some of them won’t go anywhere, some of them will inspire amazing content ideas to build your brand.

• What’s the weirdest thing anyone’s said or asked about your business?

• What do you want your business to be known for? How do you want people to feel when they experience your brand/online presence? Based on that, what parts of your life can you share to create those feelings?

• Who are the other characters in your brand? Partners, team, cats, lovers, friends, kids? Whose stories are part of your brand and image?

• What’s your guilty pleasure?

• What’s the weirdest thing you’ve tried on TikTok? Or Pinterest fails?

• If you could apparate to one place in the world, where would it be?

• How would you survive during a zombie apocalypse?

• If you knew you had three months to live, how would you spend them?

• What’s on your bucket list and why?

• What habit would you most love to magically acquire?

• What natural talent do you most wish you had?

• What tv show or movie can you recite by heart every time it’s on TV?

• If you could pick a superpower, what would it be?

• What’s your earliest memory around money? Around relationships? Around work? Around the issues/themes your business deals with?

• What teacher(s) do you remember the most, and why?

• Do you have any superstitions?

• Who or what was your first love and why?

• Do you consider yourself “lucky”? Why or why not?

• Do you have any silly skills?

• What did you want to be when you grew up?

• If you could invent anything, what would it be?

• Tell us what’s on your bookshelf/coffee table/nightstand right now.

• What’s the wildest story you always tell during two truths and a lie?

• What or who makes you happy every time you see it?

• What is something you disagree with in your industry?

• What makes you, your brand, your work unique?